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Présentations des conférences
Day 1,
26 April
Day 2,
27 April
Day 3,
28 April
11 h 15 - 11 h 30
Benchmark by EBG 2017: INSPIRE | Relationships between Brands & Technologies
11 h 30 - 11 h 45
Benchmark by EBG 2017: INNOVATE| TIME inc UK Growth Through Self-disruption
12 h 00 - 12 h 50
Benchmark by EBG 2017: Analysis of Smart Data Ecosystem
Big Data has created new challenges:
Interpreting data from different sources in order to make sense of them (Smart Data).
Managing data networks from recovery, formating and the transferring of management of errors and specific cases (Data Network Management).
Ensuring data quality, integrity and the possibility to follow it throughout the process (Data Governance).
12 h 00 - 12 h 50
Benchmark By EBG 2017 : Drive to Store & Digitalisation of POS
14 h 00 - 14 h 50
Benchmark By EBG 2017 : Comparing Data Management Platforms
14 h 00 - 14 h 50
Benchmark by EBG 2017: CRM Solutions / Best of Breed
07 h 15 - 08 h 10
Benchmark By EBG 2017 : Programmatic Marketing Solutions (Focus DSP)
07 h 15 - 08 h 10
Benchmark by EBG 2017: Comparing Media Attribution Solutions
08 h 10 - 09 h 00
Benchmark by EBG 2017: Comparing Marketplace Solutions
08 h 10 - 09 h 00
Benchmark by EBG 2017 : Marketing Automation & Campaign Management Ecosystem
14 h 30 - 15 h 30
Benchmark by EBG 2017: Comparing Social Media Management Solutions
14 h 30 - 15 h 30
Benchmark by EBG 2017 : Comparing Data Onboarding Solutions
07 h 00 - 07 h 20
Benchmark by EBG 2017: INSPIRE | Social Content Factory
07 h 35 - 08 h 25
Benchmark by EBG 2017: Comparing On Site Personalization & A/B Testing solutions
07 h 35 - 08 h 00
Benchmark by EBG 2017 : Comparing Tag Management Solutions
08 h 00 - 08 h 15
Benchmark by EBG 2017 : Comparing Social Media Intelligence Solutions